THE highLIGHTS

Kik Tracee - RCA Records
Superfine - Fish of Death, Buddhapest Records
The Nervous Return - LaSalle Records
Dancing With the Stars - ABC
The Ghost Whisperer - CBS
Buffy the Vampire Slayer - WB
Buffy the Vampire Slayer soundtrack - TVT Records
Intervention - HBO
Urban Explorers - Discovery Channel
Starting Over - NBC
One Tree Hill - WB
Meet the Barkers - MTV
Unisong Contest Winner - “Reminds Me Of You” - First Place
UCLA Barry Manilow Lyric Scholarship Winner
America's Most Wanted - FOX

THE official "BIO"

After being a member of 2 successful bands, this Venice California based singer-songwriter has finally decided to step out on his own. He is one of those rare, instantly recognizable artists who uses his unique style, sound and voice to create his own brand of rock. A fan at a recent show referred to the sound as "...if Lucinda Williams and Peter Gabriel sat in with U2".

Rob Grad was the bass player and a main songwriter in early 90’s RCA act Kik Tracee–a time he remembers fondly. “We got signed right out of high school without a demo because of our live show. Everyone has a first band. Ours just got further than some. I hadn’t even heard a Sonic Youth song yet.” The first time he did hear a Sonic Youth song, however, it changed his life. “I remember sitting there thinking, ‘I didn’t know you could do this.’” Later, Lucinda Williams and Jeff Buckley provided similar revelations in his musical development. Soon after that first “Sonic Youth” moment, it became obvious to Rob that he could no longer continue on the same artistic path, so he picked up the guitar, started singing, and left Kik Tracee to start in a new direction.

In 1998 he formed a studio project called Superfine. Superfine recorded 2 cds, a 7” vinyl single, and appeared on the 1999 soundtrack to the television show “Buffy the Vampire Slayer” which has sold over 200,000 copies to date.

As he continued writing what he originally thought was going to be more Superfine material, Rob again found himself moving in a new direction. “The songs have always led the way for me, and I needed to come out from behind the wall of sound to do them justice.”

He is currently working on his first solo cd, and performing regionally on the west coast. These live solo performances have quickly been earning him a reputation as a “must see” artist. Recent Los Angeles venues include The Hotel Cafe and Genghis Cohen. His setlists tend to blend his original material with drastically reworked covers of an eccelectic mix of songs that can include anything from Nirvana to Billie Holliday.

Performers on the album include Jimmy Keegan (drums, Carlos Santana), Martin Tillman (cellist, Elton John) and John Leftwich (bassist, Lyle Lovett, the Eels). Rough mixes of some of the songs have already placed on NBC, CBS, HBO and the WB. The cd is tentatively titled "No Apologies" and will drop mid to late summer 2008.